Join thousands of families earning £££ for their baby
+ free £5 welcome gift


Earn free money for your baby and other children with KidStart. KidStart lets you save up to 20% on your online purchases from over 2,300 top retailers. 

The money you collect will be used to top up your children’s savings account, if you don’t have one set up KidStart has their own account called Beanstalk that’s app-based and makes saving easy.

It’s a simple way to boost their savings on online shopping you’d already be doing.

  • Free to sign up and simple to use - just click through from KidStart website or app to the retailer you want to shop at

  • Regular KidStart users can save up to £250 a year

  • Save with top retailers including John Lewis & Partners, H&M, Sainsbury’s, TUI and thousands more

  • Grandparents, family and friends can use KidStart to help you save - the money they earn will go towards your kids’ futures too.

  • Has helped thousands of families save millions for their children

As a special thank you for Mum & Baby Online mums, KidStart are giving you £5 when you make your first purchase through KidStart.

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